This week, Apple announced that 2009 will be its last year at MacWorld and that for the first time Steve Jobs will skip the event altogether, not making his fabled “Stevenote” address.
The rumors are rampant as to why Apple is pulling out of this event. The chief rumor is that Jobs is in failing health and doesn’t want to make a public appearance, but that has been repeatedly denied by the company.
The far more likely reason is that Apple simply doesn’t need its tradeshows any more.
The company has grown enormously over the last few years. It has hundreds of stores across the country that bring in millions of customers of people each week. Additionally, its website is one of the top ten most visited in the U.S.
Does this mean MacWorld as a whole will start to fall by the wayside? Seems kind of pointless without Apple there. What does everybody else think?
